June 20th, 2018 ~ Vol. 89 No. 25
Health Hub launches juice bar
Crowsnest Pass Herald Front Page
By Ralf Kabelitz [CC BY 3.0], from Wikimedia Commons
Pass Herald Reporter
After changing her lifestyle and losing an impressive 30 lbs, Health Hub owner Sarah-Dash Arbuckle knew she had to find a way to share her strategy with her clients.

That's when the health food store and natural medicine provider launched their new health drink bar serving juices, smoothies and freezies.

"I wanted to have that more available for my patients because as I'm educating and teaching them and suggesting that they lose weight, I don’t want to be that hypocrite that sends them on their way with a defeating plan. As I'm working with patients, day after day, that’s what's needed right now. People know what good and bad foods are, but how do you take someone who has never liked vegetables and make them really enjoy it?" says Arbuckle, naturopathic doctor and the Hub’s business owner. "It's something that I look for when I'm travelling so I figured if I want tourists to stop more often, we have to give them a reason."

On the plus side, now that she has seen first-hand that fruit and vegetable drinks can play in one's body, it also facilitates Arbuckle's own weight loss and health journey.

"I don’t want to undo all the benefits I've gained. My energy's way up, I feel better in the joints... So I decided that if I created a more supportive environment here to maintain that lifestyle that I started, we would have to create a juice bar," she says.

According to Arbuckle, the difficulty that many people are having is that they are consuming too many conveniently-prepared foods that are low in nutrients, yet extremely high in calories, causing weight gain which can then lead to chronic medical conditions like obesity, heart disease and diabetes.

"Right now, a lot of the foods that we're consuming that are convenient and fast are devoid of nutrients. They're full of carbs, lots of fat. Just by the nature of what they're providing, they have to be low rancidity, so to make it taste better, they add more sugar and salt and we're never really aware of the calories," she says.
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Consuming fruit and vegetable juices is a quick and easy way to get vitamins and minerals, and they come in a variety of flavours, from the tropical to the traditional to the slightly dubious. But don't let odd combinations or ingredients fool you – Arbuckle has worked diligently to create flavours that pack a punch of vitamins without sacrificing good taste, a sort of trial and error of mixing tastes that work together.

"I've been working on this for the past six months. Every time I'm in the city, I try a different Jugo Juice or Booster Juice. I try a bunch of different flavours and I try to recreate the ones that I like," she says. "You're basically pulverizing the equivalent of up to five cups of fruits and vegetables into one beverage, so you're getting really packed phytonutrients and it's very dense in electrolytes."

The Health Hub currently has eight flavours to choose from, plus a "Choose Your Own Adventure" option, where customers can create their own flavours at the store.

One of their smoothie options, for example, is called 'The Hulk', and it's not only for its bright green colour. It's made with pineapple, spinach, cucumber, banana and coconut water.

"This is a way to get your kids to eat more vegetables and not really know that they are. It has lots of iron with the spinach," says Arbuckle.
Another one, called Beet This, is made with beets, cranberry, watermelon, berries, apple juice and mint.

"That one's my favourite, but you have to like beets. There is that underlying earthiness from the beet, but all the berries keep it really lights and flavourful. I also really like herbs like basil and mint with berries," says Arbuckle.
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There is also the option to add what Arbuckle calls "functional foods" into the juice or smoothie, ingredients that are commonly known as superfoods that pack a punch of a vitamin or macronutrient. For example, collagen is a trendy functional food at the moment, but other common ones are chia seeds, MCT oil, matcha, chia seeds and goji berries.

They also use basil and mint from the Health Hub's very own local planter to create some of the recipes. There is no sugar added to any of the drinks and if a sweeter is needed, they use stevia or maple syrup only.

As a spin-off, the Health Hub will also be selling frozen juice freezies that recently debuted at last weekend's Bellecrest Days. As Arbuckel explains, any extra smoothies are made into frozen freezies placed in zipzicle baggies. The Health Hub will also be selling them at the Community Market on Thursdays.

Continuing on the beverage theme, the Health Hub hopes to roll out drinks packed with functional foods, like collagen coffee with MCT oil, turmeric lattes, macaccinos.

The Health Hub is located at 8341 20 Ave. in Coleman.
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June 20th, 2018 ~ Vol. 89 No. 25
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